The Unorthodox Guide to Conversion Rate Optimization
It looks like everyone is writing a guide to CRO these days! And they're all pretty much the same. Most of them have the same problem, though: they use advanced jargon, leaving their readers confused. This guide is going to be different. Read it carefully and I guarantee that you will learn at least a few key CRO concepts.
Conversion Rate Optimization
Boost sales using an advanced A/B testing process, which uses dozens of different parameters.
Advanced Data Statistics
Get reports that can be plugged straight into Excel. And yes, they use Excel's pivot table.